The Rise of the Augmented Consumer in Life Sciences: Shaping the Analytics and Business Intelligence Strategy
Webinar
February 9, 2022

The Rise of the Augmented Consumer in Life Sciences: Shaping the Analytics and Business Intelligence Strategy

Future analytics and business intelligence (BI) user experience will be consumer-focused and dynamic, augmented and in context. It will also be conversational, open to other tools, including data science and machine learning modeling, natural language processing and deeply embedded in all applications.

Business users will have access to advanced analytical power previously reserved for analysts and citizen data scientists. With this consumer design focus, analytics platforms will make it easier for consumers to find content, get insights and act on them. Join this webinar to learn about:

  • The “Augmented Consumer” — what is it and why does it matter in life sciences?
  • Shaping an influential tech-forward business strategy by shifting gears from enabling analysts to enhancing business users
  • How to become a steward of user experience by introducing customer-centric, domain-specific and design-based, emerging artificial intelligence (AI) platforms
  • Reimagining the role of IT and reinventing the analytics strategy to reshape the commercial strategy with an augmented consumer platform

ON-DEMAND WEBINAR

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Speakers

Rohit Vashisht

Rohit Vashisht

Co-Founder & CEO, WhizAI

Jérôme Chabrillat

Jérôme Chabrillat

Associate Principal, Business Intelligence Lead, ZS Associates

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